Our values


We value everyone and treat people with dignity and professionalism.

We honour each other’s time, boundaries, and ideas.

We have a strict ‘no assholes’ policy.


We build trust through responsible actions and honest relationships.

We admit when we make mistakes, and when we don’t know the answer.

We don’t sell services that clients don’t need.


We bring our whole selves to work: our flaws, our quirks, our passions, our humour, and our vulnerability.

We value what you can do over what you have done.

We work to improve the diversity, equity and inclusiveness of our team and the privacy profession overall.


We treat others as colleagues, not competition.

We believe there is plenty of success to go around, and that relationships are more important than revenue.


We use our privilege to meaningfully support causes we believe in without being performative. This may be in the form of pro-bono work, mentorship, or advocacy.

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